Events & Program · Fall Edition 2027
Product Academy.
Start the show informed. Product Academy is a pre-show education event where exhibiting companies present their newest products, collections and techniques, so you can plan which booths to visit before the floor opens.
- When
- Conference day, Oct. 26, 2027
- Where
- Reliant Center, Houston, TX
- Presented by
- Exhibiting companies
2027 details are on the way. The 2027 session list and admission price are announced with the program. Exhibitors interested in presenting can contact Exhibit Sales.
Get 2027 Updates → Why attend
A head start on the show floor.
- Early access to new products, collections and industry innovations.
- Product demonstrations and presentations from exhibiting companies.
- Business insights and merchandising ideas to grow your shop.
- Inspiration for future assortments and customer programs.
- A plan for which exhibitors and products to see during the show.
In 2026 Product Academy ran on the conference morning before the exhibit hall opened, free for Craft Industry Alliance members.
See you in Houston.
Conference Oct. 26, 2027. Exhibits Oct. 27–29, 2027. Reliant Center, Houston, TX. Trade only.
